You need a Professional VOICE

If you’re running an online business, or you’re a speaker about business or maybe you’re business is that of being a speaker. You are a professional at what you do and people pay you their hard earned money to hear what you have to say. Does it make any sense to have someone bumble through your intro as they bring you up to the podium or stage? I’ve seen this happen time and time again.
We’ll record an intro for you with exciting music...that will show you off, listing your credits and commanding audience applause and anticipation. This intro can be sent to you on an MP3 and you can burn it on to a disc or we can do that for you. Then it’s ready to be played anywhere anytime. It’s yours to keep for as little as 25.00us
Other uses you might find useful
--Video Narration
--Presentation Narration
--Web sites Intros
--Phone Messaging
--Commercials
Using the same voice is all part of your overall “Brand”
It’s time you showed everyone that YOU are a professional
Call or email Bryan Cox of Cox Marketing for your custom demo today.
306-653-1523 or bigbry@sasktel.net

Thus ends the commercial

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Fox News...BLOW ME !!

I have to say I’m very proud of our troops fighting over in Afghanistan. Over 100 have died for a US cause. We are helping the US and then Fox News come out with a blatant onslaught on our troops. It’s not enough that they have to worry about getting killed by the enemy...now they're being attack by the media in the US. As a a guy who’s got alot of Stand-up comedy experience behind him, I know better than anyone there are certain things you should not say or do in the name of comedy. Like look at a woman heckler and call her the “C” word. That show, The Red Eye has crossed all lines of comedy and good taste by slamming our efforts in the Middle East. I’m sorry Fox News, but you guys really are a bunch of.... “C” words.

Please remember that we, Canada, are the only country in the course of your history that ever KICKED YOUR ASS in a war...REMEMBER, WE WON!!










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CBC Radio..What are you SMOKIN' ?

CBC Radio get off the pot and sell some advertising. This would ensure income for you and your employees.
Spokes people for the CBC have said that they wouldn’t consider selling ads on CBC Radio. They would consider selling off assets, programming cuts and the biggest, they didn’t deny, laying people off.
Lets look at this, selling off assets, a good idea. Programming cuts would lead to... layoffs. Granted the CBC is the biggest employer of “Dead Weight” in the country...not to mention the CRTC. So some lay off should be deemed necessary. Now if you sold advertising that would increase your bottom line and you would’nt have to keep running to the Canadian tax payer for funds or maybe less funds. With an increased bottom line you could keep most of your people employed. Keep that programming, yes the same programming with the lowest ratings in Canada. That should keep the “Friends of Canadian Broadcasting” happy.
So as it stands right now the CBC and The “Friends of Canadian Broadcasting” would rather see people laid off and lives of hard working broadcasters ruined, have programming cut, hand the Canadian Tax Payer a bigger bill from the CBC, than sell a bit of advertising time. WHAT ARE YOU SMOKING!!


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BRAND...Yourself !!

This is going to be short and sweet...Mr. James is a very entertaining business writer and has come up with something that you might find interesting.
You can now brand your company or yourself in alittle over 2 minutes. What is branding? How much does it cost? Drop by and take a peek...watch out this could be addicting...lol
Branding in 2 minutes
Thanks for the Read
Bryan Cox

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C.B.C. in deep DO-DO

The CBC (Canadian Broadcasting Corporation) is in trouble like so many broadcasters in Canada. Just the other day Greg Weston hit the nail on the head when he wrote a very cool article about the CBC...MORE.
“Mr. Weston writes, "The CBC brass evidently continues to operate on the assumption there isn't much a government cheque can't cure." CBC/Radio-Canada has not asked Government for a hand-out, an increased subsidy or an increase to our appropriation. In this economic environment, when every industry is in
difficulty, everyone has to tighten their belts. We understand that.”...MORE.
At that time, it’s true they didn’t ask for a hand out but a day later this happened.... “The CBC expects serious funding shortfalls in the upcoming fiscal year and is looking to the federal government for financial help.
CBC president Hubert Lacroix has said that a $65-million advertising shortfall forced the corporation to draw from reserve funds to balance its books this fiscal year.”...MORE.
The CBC has become to comfortable. Everyone that works at the CBC is looked after by a strong union and gets a fantastic salary. There are those that don’t want advertising anywhere near the CBC. Spouting things like, “it’s a National Treasure” or “it’s all about our Canadian Identity”. Come on WAKE UP!! If you want to be in broadcasting in Canada or anywhere...it’s about MONEY!! Advertising brings in Money and the sales force at the CBC are lazy!! On CBC television for example all you get are ads for...car insurance for the over 50 crowd...Canada’s biggest panhandler, Rod Black, asking for money to help some starving kid...how to get a reverse mortgage for you home and just when you are having dinner..some kid with leprosy pops on the screen. My guess is that you’ll be able to help those kids by driving to the bank in your well insured car and withdrawing oodles of cash from your reverse mortgage. Come on CBC get out there, hit the pavement and sell advertising time. While you’re at it CBC, make or bring in shows that real Canadians want to watch. Then you’ll be turning advertisers away fro the door. Use the money that taxpayers give you...smartly. If you don’t, you’ll end up doing pledge drives like PBS to protect the “Canadian Identity” type of programming.
Thanks for the read
Bryan Cox


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Recession "Snowball" Buries Voice Actors?

The spider ate a fly.... and so on and so on. It’s becoming evident that this trickle down effect is being felt in the world of voice overs. Voice actors are starting to feel the pinch of the recession. According the one of my favourite business writers Jim Edwards at BNET, clients are taking much longer to pay the the ad agencies. His article is a real eye opener ...” The news is predictable: In a recession, every company will try to delay payments as long as possible in order to keep the interest earned on the money.
But in the advertising business, delayed payment is an ongoing issue that frustrates agencies, who end up becoming their clients’ banks. Basically, if a client expects an agency to handle large upfront costs and then delays payments, the agency ends up acting as the client’s financier.
The issue becomes thornier because, knowing that every day without payment is a day on which the agency loses its own interest on the missing cash, agencies seek ways to reduce their exposure that aren’t always in the client’s best interest.
The temptation is to manipulate the vendor bidding process in order to go with vendors that are more flexible about waiting for payments from agencies, rather than those that provide the best work.”...MORE. Also check out the article from the WSJ....MORE.
These massive companies get into bed with an ad agency and during a recession neither one leaves a virgin. What the company has to do now is start to advertise smarter, get more for their ad dollars. Look at new media like the internet, pick better times to advertise on TV, change your ads so people don’t get bored with them and shop around for a good fair priced ad agency. You are paying WAY TOO MUCH right now.
As for the ad agency, who by the way are in real trouble too.
“At least 24,502 jobs have been lost recently. That total is based on a Bureau of Labour Statistics report as summarised by Ad Age, updated with more recent individual reports tracked by BNET”......MORE. Just get back to good honest basics.
The voice actor is caught in the middle of this whole mess. The client hires the ad agency, who in turn hires the voice actor to voice the commercial. So the whole house of cards comes tumbling down if the client fails to pay the agency. As a voice actor I’d like to see ad agency clients and ad agencies, start using a grass roots common sense approach to advertising. In a recession you have to advertise more. A couple of reasons for you here, it takes a bit more convincing for folks to get out a spend their hard earned dollars and it gives you a leg up on your competition who cut their ad budgets during a recession. You won’t be history but, people will remember you after the recession is history. Thanks for the read, comments are always welcome and if you need help with your advertising, feel free to contact me.
Bryan Cox-Voice Actor
bigbry@sasktel.net



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CRTC "Don't know DICK"

The CRTC is moving toward controlling Internet in Canada. China does a great job of that too. On the verge if having a whole new internet IPv6 unveiled, you wonder about their timing. The CRTC should have absolutely nothing to do with the Internet. In my opinion, these men and women, kind of know radio, tv and telecommunications, and in my opinion they don’t know that very well either. So why would they think they could handle the internet? If the Government thinks they MUST get involved with the internet, then there should be is a whole government ministry devoted to to internet. That works with Canadians to make it better and more useful. It should be staffed by qualified internet people not bureaucrats. But if they start to play the censorship card like the CRTC does so well...shut em down. Please keep the CRTC doing what they’re good at, ruining broadcasting in Canada.
Here’s a list of the government appointed commissioners and a brief bio , but to find out more please visit http://www.crtc.gc.ca/eng/home-accueil.htm
I ask you to think about how many REALLY know Broadcasting. I mean worked in it, have a solid background. How many have worked with the internet from the ground up...really have an understanding of it. I’m talking about QUALIFIED EXPERTS in both fields.
Mr Finckenstein...You have a Judge
Mr. Arpin..You have a guy with only 8 years Broadcasting Experience before becoming a Bureaucrat.
Mr. Katz..a Telecommunications guy...but also in charge of broadcasting
Ms Cugini...a broadcasting Bureaucrat.
Mr. Denton...a lawyer
Ms. Duncan...she was a financial officer.
Ms Lamarre..Broadcast engineer with the CBC
Mr Menzies...Newspaper guy
Ms. Molnar...Customer Service Bureaucrat for a phone company
Mr. Morin..30 years as a journalist, but worked for Radio-Canada and RDI.
Mr. Patrone...a reporter
Ms. Poirier...a municipal politician
Mr. Simpson...a marketing and public relations guy
Mr. A. Morin...been employed by the Government in various departments, a Bureaucrat.
You tax dollars are paying for these folks to be the watch dogs of Canadian Media and now the Internet. This is like putting a 7-11 gas jockey in charge of GM. I can’t sing a note but I have over 25 year experience in Radio and Broadcasting, maybe I should become a singer and make records. Hey, I used to play them. The world of Media is changing at a very rapid pace and in my opinion the CRTC has out live it’s usefulness. Time to go. Time to be replaced by people that know what they’re doing.
Thanks for the reading my opinion.
Bryan Cox




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Demonstrations???

What are you doing? Demonstrating is like flavour of the week. Back in the 60’s and 70’s if was the cool thing to do and it did have an impact on the government of the day. Nowadays there are actually people that make their living putting together demonstrations against what ever... Unions, the WTO, Israel, Palestine etc. They’ve become such an everyday occurrence, in the eye’s of John Q public, they’ve lost the impact they’re to have. Alot like trying to beat someone with a piece of wet spaghetti.
Now as for the demonstrations for Israel or for Palestine. Good for you both ...you have a point of view. You get up off that nice comfy sofa and hit the streets and if you get hurt, don’t worry your free health care will look after you. You yell and hold your little signs. Reality check, John Q public in Canada does not care about what YOU have to say. If you got hit in the head with a object, that’s worth the media coverage. Alot like watching a car race, everyone is waiting for that big pile up. And if you think the government is listening, good luck with that too.
Here it is for you Mr. Demonstrator, if you want to make a difference get off your sofa and go over to Israel or Palestine and fight for them. At one demonstration there was actually one person asking folks to sign up and go over and fight. His list was very very small. Or if that’s to much, sponsor a family or even just the children to come and live Canada. I’m sure our Government would love to have a few members of Hamas living in Canada and good luck with immigration. How about this, if you don’t want to go over there, send over , let’s say, half your monthly pay check to help with the cause. You don’t think the world wide recession has hit the war effort yet?
So have fun on the on the demonstration front line. It be nice to see you sponsored by some company. Have their company name on your placard. Who knows it might create some jobs in Canada.




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